NL-This story is now on CNN.com too!
BARCELONA, Spain, Private Media Group, Inc. (Nasdaq: PRVTD) a worldwide leader in premium quality adult entertainment content, today announced that its subsidiary, GameLink, is launching a proprietary mobile solution enabling users to instantly stream over 15,000 movies. The platform is initially available on smartphones such as the iPhone and Android phones at the URL: www.gamelink .com.
The mobile Internet platform is an extension of GameLink’s leading Video-on-Demand e-commerce platform, allowing consumers to purchase and consume content instantly. All content is available for future viewing in the customer’s virtual media center, stored in the company’s "cloud." The platform has been optimized to work with Apple devices including the iPhone, iPod, the soon to be launched iPad as well as Android devices. In addition to streaming, consumers can choose to download their movies or purchase DVDs and novelties from the globally accessible platform. A white label version of the mobile platform is available and will be marketed to adult studios and affiliates worldwide.
In contrast to Private’s existing mobile content business, which is based on an on-portal model going through content aggregators and carriers, this new business is off-portal and provides substantially improved margins as content is sold directly by Private to the consumer.
Jeff Dillon, Director of Online Sales at GameLink comments: "Using the latest wireless technologies, GameLink is the first adult company to offer consumers this unique platform of 15,000 movies available for purchase a la carte and accessible anytime and from anywhere in the world." Ilan Bunimovitz, CEO of Private commented: "We expect this new high-margin business, which is targeted towards the rapidly growing smartphone market(i), to make a significant impact on both sales and operating profit in 2010 and beyond. The US market is expected to be a key revenue driver due to the phenomenal penetration of smartphone ownership coupled with the absence of adult content on US carriers’ portals." NOTES
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