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Norm Wilson's Internet Fulfillment

6/21/01

Norm Wilson's toiled in the porn industry since the early 1970s.

In 1996, he started the company Internet Fulfillment (IFC2000.com) which eluded his control on April 20th.

Norm: "It was, until my departure, the largest affiliate shopping system out there."

Luke: "And you pioneered that."

Norm: "Yes. It was like branding a Cadillac. You could put your own logo on there. Design your own buttons, control the colors. We had big accounts like RJB Telcom, Sex Toys, Python, and IGallery. We took it from nothing to a half-a-million dollar a month company."

Luke: "What happened to you April 20?"

Norm: "I was at the bank and found out my accounts were frozen. And then I got a call from my office which said, 'You better get over here. It looks like a porno raid.' There were about 20 guys running around with headsets on and a receiver. And the receiver served me with a lawsuit the size of a good city phonebook. My partners apparently had sold their share of the company without telling me. Because we were all friends, we were a little loose with the formal shareholders agreement. Because there was no formal agreement, they were within their rights to sell.

"But it was a dirty deal. They sold out to Castle Superstores, which had been trying to buy us for a long time. And I hadn't been interested in selling to them. I guess they did the deal without me and told a lot of lies. And the next thing I know, I'm the out the door with a restraining order and I can't go within 200 yards of the company.

"I'm put all that behind me and I am trying to work out a settlement with them. I resigned from having any claim to management there so I could pursue my new ventures without any duty to the old company.

"We're launching two projects at the show [AVN's IA2000 in Las Vegas later this month]. One is another shopping system with all the bells and whistles I'd built to have with IFC but we're going to have now with the new system. We're not just going to have toys, we're going to have girls demoing the toys. Not just a bare box video for sale but a clip from it. All the things I wanted to do with the old company but I never had the capital or the enthusiasm of the programming staff to do. I've put a good team together now and they've done the impossible in taking us from scratch to launch.

"The other thing we're launching is Cyberdate - the first live avertar chat, where the avertars can have sex. An avertar is a human form in virtual reality. Picture you go into our system and it's like entering a video game. You go in there with a first person perspective. You go into this rotunda and there are these statues there, the avertars. And you choose your body with which you will appear to other people in the chatroom. After you've chosen a body, you can look at yourself from all kinds of perspectives.

"Then you can go mingle with the other avertars in other environments and have sex with them in about 60 odd positions. HBO is going to do a thing on it. I'm going on Sam Phillips Show on FM 97.1 in Los Angeles Friday night."

Luke: "How much of the original company was yours?"

Norm: "Fifty percent. And that is still the status quo. I'm hoping for a settlement. I think they need to settle with me more than I need to settle with them. I felt we could've taken this to trial. The problem is that this has cost us $60,000 in legals since April 20, and the company is only doing a fraction of the business it was doing when I was there. How much money do you want to spend over a dead puppy?

"Apparently now my new partners in IFC2000.com are AdultWebFulfilment (controlled by Taylor Coleman) and Yvette Momot. They launched a multi-millionaire lawsuit against me. I had let Yvette Momot, an active partner for a time, go last year for padding expenses and basically stealing from the company.

"What I didn't know was that she was already in on the plot. They first met in July of last year. I didn't let her go until November. There was a lot going on that I didn't know.

"Now they've put a receiver in there who has no experience with the internet business or the adult business. They haven't taken care of priorities and done what needed to be done and they've basically unravelled in six weeks what took me five years to build.

"I've been in the adult industry for 30 years. I was a magazine distributor first in Canada (TransMedia Group) and then New York City (Trojan Distributing and TriCity News). I sold TransMedia Group in 1991 and it is still going. They're not so much in adult anymore. What I used to do was self published about 50 American titles that weren't getting through customs. There were no "assholes" in Canada at that time. You weren't allowed to talk about them or say "ass" or "f---" in the same sentence. That took care of the entire gay market.

"I did a lot of editing. I was partners in the 1970s with [large porn magazine publisher] George Mavety who died of a heart attack last year. I was his neighbor in Sparta, New Jersey. I'm just selling my house this week. I ran a mail order company as well. I consider myself one of Rudy's [Mayor Rudolph Guiliani] refugees. The heart of my business was 42nd Street and when they closed 42nd Street [to pornography], I evolved into the internet.

"I was still doing magazines. So I got involved in audiotext [phone sex] in 1995 which led the adult web business. I was around in the R.J. Gordon show days and when Steve Hearn broke away [with IA2000], that was the time the internet was starting. I saw the internet as a wonderful thing. I'd been running mail orders and spending all that money with the post office setting up mailers and printing flyers.

"The only brilliant thing I did, if I've got to pat myself on the back, is that I recognized right away that no single site was going to generate the kind of revenue that you needed to run an efficient fulfillment center. And I started the affiliate system and I think I was the first one. I wanted what I would've wanted from a fulfillment center. I wanted it to look like it was my store. Right from the get-go we designed a system so that it ran off third level domains so the clients could switch over to our servers...and tweaked things.

"We had over 8000 affiliates. The internet business is worse than the real world. It's worse than the 80-20 principle. It's more like 95-5. Ninety five percent of your business comes from five percent of your customers.

"With IFC2000.com, we spent a eight months in development. In those days, you couldn't just buy the software off the shelf. We developed everything from scratch.

"I was good friends with Paul Wisner for over 25 years. I was honored to be seated at his table at his 75th birthday and I was supposed to have had dinner with him the night he died in Germany. He stopped off in Dusseldorf to see Hans, and that was the night he died. He was a great man.

"AVN has been very kind to me through all this. I've had a lot of support from the industry. It sounds like one of the worst things that could ever happen to you but in some ways, it is one of the best things that could ever happen to you. It was one of those moments of clarity in your life when you know who your friends are. And you know who's not. I've been humbled by the support. And I had less than $100 when that happened to me on April 20th. I was living and breathing that company. And I've paid the $60,000 in legal so far and I've been able to put together the money to start these projects and it's been with the support of people who've known me a long time..."

Luke: "What has AVN done for you?"

Norm: "They were kind enough to let me continue on... I wasn't a stranger to them. I was able to get my booths. I paid them all for my booths but they knew I was struggling and they let me get my money together..."

6/28/01

Internext Update

Gary Horn writes: Luke, Writing you from the Internext show in Las Vegas. I threw a VIP party last night for the debut of Norm Wilson's new company "Phoenix Fulfillment". One hundred of the adult web's biggest players attended. Fantasyman, RJB, IGallery, etc, (the list is too long to mention) It was one of the best "high end" parties I've attended for these conventions. Everyone had a lot of heart and showed their support for Norm Wilson by giving him a standing ovation. Many of the big boys have already committed to Phoenix for their shopping systems.

An interesting note; Some of the buzz around the party was that people could not believe that IFC had a booth at the show considering how many web masters they have either not paid or bounced checks on. I sure would not want to be working the IFC booth today. Conspicuously absent was receiver "Clay Dunning" from the IFC presence. Looks like the malcontents are working hard arranging deck chairs on the Titanic. Oh Well, another day in the history of the Adult Web.

7/1/01

Internet pornographer Gary Horn writes: Hi Luke, I can't seem to fall asleep after all the excitement at the show these past few days. I'm looking forward to coming home to South Bay and wanted to share my day here at Internext. As you know I have been involved in Adult Online Publishing for over 12 years. So I hope you find my account of the day interesting enough to share with your readers.

Tonight was the "Big" party, The Players Ball at the AVN Internext Convention that ran Wednesday though Friday this week at the Venetian Hotel/Sands Expo in Las Vegas. Many of the Ball attendees dressed as pimps and had hanging on to them a bevy of scantily clad women dressed as "ho's". It was a fun event to help wind down from the intensity of the trade show. And to be surrounded by so many breathtakingly spectacular women and all your industry friends was a wonderful experience.

Is life good or what?

I had the opportunity to meet several of these sex goddess’s like amateur gone pro Ari Giovanni, Alexus Winston, and my favorite of the event was the enchanting “Lisa” from South Florida currently living in the Carolinas. I think she works for Randy Beasley. One of the first lines she fed me was “do you like Jewish girls?” This is the type of woman that can tongue tie me (with all my years of exposure to some of the most sexually alluring women off all time)!

There is great danger for me of falling for one of these goddesses and the numerous consequences that go with it! Danger bells rang (or was that Wedding bells?) in my brain and off I went…quickly the other way, leaving the enchanting “Lisa” as only a smile and a wish. Hmmm, I wonder if seeing Shawna being wheeled out of the show by paramedics had anything to do with my sensitivities today? She had told me two days ago that she wanted to come back to L.A., but it was obvious to everyone around her that she was far too trashed to function. A fifth of Jack was spotted in her purse. Hope she gets clean and sober and has a new beginning for herself.

The famous Woody Award

The first award of the evening was given to Norm Wilson of Phoenix Fulfillment for his perseverance and contributions to our industry. This was the "been around the block" award for Norm's thirty plus years in the adult business, and his continuing contributions to the both novice and the top webmasters. He was an innovator in adult online sex stores and affiliate networks. The show debut of Phoenix Fulfillment, and the overwhelming support from so many of the important webmasters was one of those proud moments that we really feel good about industry. Norm’s sister project “Cyber-Date” also debuted and it’s strategic marketing arrangement with Phoenix Fulfillment was well received and many comments overheard thought that Cyber-Date product was the coolest thing at the show and a real money maker. Say recurring revenue.

Karma in Action

Norm’s work of building IFC (Internet Fulfillment Corp) and the achievement of becoming a full distributor for his products made some webmasters big money.

On April 20th at 4:20 PM “Norm’s world was rocked.” A security force stormed his building and served a court order immediately removing Norm from the company and the court ordering him to stay away until further notice. The court also placed IFC in the hands of a receiver. The shock and realization that you could and were being shut out of your business, a business that you created from just an idea and then realizing that you had built your entire life around that business was terrible.

Norm actually sat by his pool for a few days and tried to figure out how this could have happened. Norm was forced to stand helplessly with his hands tied and watch his formers partners and a receiver (with no real e-commerce experience, and certainly no “adult” experience) trash his baby. Hearing that some of his loyal webmasters were getting bad checks or no checks at all he saw his business ruined.

The Stuff Winners are made of…

Wilson will still have to defend the nine million dollar litigation against him by his old partners and that could take years. Several weeks ago with the support of several successful businessmen and a team of dedicated web professionals, Norm Wilson turned in his resignation to the partners and receiver at IFC.

Lemons into Lemonade

Four weeks later Phoenix Fulfillment rose out of the ashes in the grave his former partners thought they had buried him in. The new Norm Wilson 2.0 (a wiser and younger web warrior appeared as a reinvented man) debuted his dream team and a bigger, better, bader affiliate shopping system. The next level of shopping and inventory control software along with a newer and better-stocked warehouse located in the heart of the industry puts Phoenix on the map in a big way. When asked about whether the industry really needs another toy distributor Wilson smiled and says “They ain't seen nothing yet” Phoenix and it’s management team have launched four highly profitable new marketing programs that are far ahead of the current players.

The VOD (video on demand) program with seven thousand full length movies already digitized and ready for market, is an important component to the significantly evolved shopping system and should be a gold mine with it’s potential for explosive growth. I was fortunate in having time to visit with the top corporate management from AEBN who are partners with Phoenix in this exclusive arrangement They also came to visit and show their support Norm’s new world. They too were very pleased with deal made between the companies and impressed with the Phoenix team.

The One-Two Punch

As a follow up to the VOD program, but not taking a back seat is the arrival of the sister company “Cyber-Date” the patent pending live avatar chat program that screams recurring revenue. “You enter a room and choose your avatar which becomes your online body. We have been busy doing three dimensional body scans and wire-frames of some well know adult stars as well as magazine models. You can then enter a theme room in your new hot body. Each room has 25 participants with whom you interact (or even speak to if your computer is equipped for it). You and your new friend can now have virtual sex with each other only limited by your imagination. Totally safe but hot sex. There will eventually be thousands of rooms (or environments according their Chief Techno guru “Scott”). The software is evolving rapidly, and will constantly be upgraded in the background while you meet and explore new friends. Wilson states that the Cyber-Date module will have a $5 one day trial and membership will be recurring at $19.95 with the affiliate webmaster getting his 30% for the life of the member.

Last but not least, the new evolution of the software provides real time demonstrations of selected toys thus bringing webmasters deeper content and a higher volume of sales.

Wilson states that all the models and content all content is reviewed by the companies legal team and are all 2257 compliant. With the demonstrations as well as all the beautiful photographs of a huge selection of clothing, lingerie and fetish gear keeping children out of the store is a number one priority agreed upon by all the owners. Strategic relationships and agreements are complete and now place with new AVI on the block “Adult Port”. Phoenix expects to work with other major AVS providers to give Webmasters an arsenal of the best tools available to protect themselves as well as the mass of computer literate children that inhabit the web.

After Accepting His Award…

As Norm and I walked back to our seats he paused, looked over at me and said “Thanks buddy”. Today was a good day in Las Vegas.

Gary Horn is a principal in Phoenix Fulfillment and has been a close friend of Norm Wilson’s since the early days of the Adult Web.

7/2/01

Backlash Against Norm Wilson, Gary Horn

Sid Hutchins writes: Hey there dear listeners! It's the Sidster here with another spine-tingling page-turner comin' to ya straight on the number one gossip monger's private but very public sinuendo site for all the sintastic sex-rated sleaze.

Ya know, Norm Wilson's a very public persona these days and a regular around the l-keford joint, jazzin' himself like the all-out Messiah of internet sextoy sellers and rappin' on about how he got a bum deal from old Internet Fulfillment and, frankly, the Sidster's stomach can't take much more of the boychick.

Did our dear readers happen to catch the latest impropaganda flowing from the grand ol' fat goateed one regarding the kiddie porn on his private office computer? Here's the rest of the sintillating story: Didn't you know that all the sicko wackoff slash was discovered in his deleted temporary internet files? He tried to cover his tracks, dear readers, but he wasn't smart enough to fool the gurus. He claims files were planted and that his enemies are out to snuff him. But here's a guy with rumored ties to Prog, owners of Club 17, Europe's notorious kiddie site. Hmm, ya think if Normy moves to Europe he can avoid being indicted? Doubtful, dear readers, but read on...

Would his detractors indeed stop at nothing to ruin him? How'd you like his sarcastic surprise that drugs weren't found in the IFC offices? Oh little does he know, but they were indeed! Residuals, in fact--the after effects of those all night bong-toking parties he held in his office. Unfakable traces were found the very day of April 20th when he was ousted just in time to save IFC from going under. K-9 doggies' noses don't lie, kiddo.

And how about those Player's Ball awards, where all ya need to get a trophy is a brown-nosing stutterer begging higher-ups on the phone all day? I haven't seen anything more rigged since Norm's girlfriend got a new strap-on for her birthday. Hey, you think Norm's world was rocked on April 20th? Think again, dear readers, the huskie just loves to bend over to the tune of his favorite scat flick while his old lady straddles him hard.

And guess who's behind her taking all the pictures? That's right, Gary Horn himself. We all remember what went down at X-pics. Bottom line, would you do business with a guy who ripped off your girlfriend, let alone thousands of webmasters? We need not say any more.

Is Internet Fulfillment going down because Norm Wilson's not behind the wheel? He's sure doing his darndest to make it seem that way. The old boy spends all his days and nights calling IFC affiliates and making sure they're privy to his latest impropaganda. He blames the bounced checks on the IFC Receiver! Well here's a hepcat who bounced checks to his biggest webmasters a full month before the Receivership began and blamed it on, get this, the bank! Yeah, it was the bank's fault that there was no money in the account! Well, Norm, the old Sidster ain't rich due to the bad old bank, but that bit of gossip sure is!

We here at Hush-Hush will continue to scan the digital airwaves in search of the next bit of sleaze the Wilson/Horn camp decides to put out and rest assured, we will be there to deliver the truth. Because you heard it here first, dear readers, off the record, on the Q-T, and very... Hush-Hush.

7/3/01

Russ writes: No offence Luke but do you print all of the bulls--- that people tell you is true. Do you know all of the facts about this Gary Horn guy? He's an absolute idiot. Hanging out with Norm Wilson should be proof enough of that. He says he lives on a yacht did you know his boat is a 20 foot tug boat that is falling apart at the seams. He has not a dime to his name, their both begging money from almost strangers.Gary was not in retirement, he was not wanted by anyone. As like Norm Wilson any deal he had tried to put together for himself in the past 10 years fell threw. He did introduce some people to each but they did the work. Their two idiots in a pod. It seems that their business consists of stealing ideas from Internet Fulfillment, which was rightfully taken from Norm... I can't wait to watch phoenix fulfillment crash and burn.

As far as Gary and xpics he was let go for being over paid for his job. He tried to be a tuff guy and draw up a law suit that xpics laughed at. His good friend Greg Picconelli tried tell him move on but to what he had nothing even his friends are done with these guys. Luke I hope you can see that these guys are full of s--- trying to sell you on how great it is. Two guys who are so busy have time to write you. By the way Norm and Gray are two guys who got a big kick out of you being pouched out at a La show awhile back now your a good friend... This new fulfillment deal they have IT ISN'T WORKING they went to a show with nothing .....lol smart guys ....They have even tried to order product in IFC name dip s---s. Gary and Norm are standing up and opening there arms to the Adult world an guess what people are done with dick heads like this and are going to kick them right in the nuts.

Luke says: Well, at least Gary Horn and Norm Wilson communicate to me under their real names. As for Gary's boat, it is a 46-foot boat which costs over $1000 a month, parked in an exclusive marina. The Xpics lawsuit is coming up. Norm has a 20,000 foot warehouse full of stock, so I doubt he needs to order through Internet Fulfillment.

TUC writes: To clear up a few things...

1. Regarding the ongoing bickering over the Internet Fulfillment story. People do not use their real names in this dispute simply because of the heavy-handedness of those involved. Several IFC employees, who apparently jumped ship, were threatened. Not by Norm Wilson who knows better, but by his flunky yesman, Rodney Thompson. They have at least one of these conversations on tape. Norm Wilson and Gary Horn, on the other hand, have not been threatened, so perhaps they feel it safe to use their real names.

2. Webmasters and readers need to know that, as a post by a "Sid Hutchins" stated previously, that the first round of checks were bounced by internet fulfillment a full month before Mr. Wilson's ouster. According to sources, they have been left in financial devastation by mis-management. The receiver, Clay Dunning, while having no experience in the e-commerce or the adult industry, has done an exceptional job in slowly but surely making sure everyone was paid their due and vendors were fully compensated. Most all major vendors I have spoken to fully intend to do business with IFC in the future.

3. I've spent many hours at the IFC facility and there are no malcontents, only professional calibre people who would be considered a godsend to almost any e-commerce or adult business lucky enough to employ them.

4. "Underhandedness" seems to be an issue when it comes to everyone's discussion of the plaintiffs. Yet, child pornography, incompetence and other factors seem not to receive the attention that they perhaps should. Why is this?

5. Rest assured that Internet Fulfillment will continue to be a force well into the future. Those I know who work there have had their hands full but are slowly rebuilding from the rubble and every day brings added improvement. I, for instance, have received payment in full. And best of all, there will be no more bounced checks. That period ended with Mr. Wilson and his team with their severe mismanagement. It's hard to pay your bills when you're using money that belongs not only to you, but to your partners as well, to line your own pockets, as well as your girlfriend's. They made out like bandits while bickering over a dollar raise for their employees who actually made everything there happen.

6. Perhaps it would be best to wait and see what happens in a court of law, rather than the continued bashing of many well-meaning and innocent people, especially by those who know next to nothing about the entire case, as well as by those who have been banned from the facility by the courts. Nothing was stolen or taken away from anyone wrongfully, but by the full letter of the law, be that good or bad as it may.

Luke says: I spoke to Rodney Thompson Wednesday afternoon. He now works at Norm Wilson's new company Phoenix Fulfillment.

Rodney worked at IFC2000.com for two years and for several days after the April 20th takeover. His two personal computers at work were seized and taken to the court appointed Information Technology people for investigation in downtown LA. And after a week, he was fired for alleged industrial espionage.

Rodney says: "I know who are making these bulls--- statements. Let's set the record straight. I was one of the guys affected in this ongoing matter. I was there April 20 when the officers hired by the courts stormed in and forced me to stand up and cease all activities on my personal machines, even confiscating them and copying my harddrive. I was persecuted due to my loyalty for someone I have a lot of respect for, Norm Wilson. I was alienated during this matter, access limited as far as administration, phone conversations eavesdropped, ultimately I was fired from Internet Fulfillment under accusations of industrial espionage. It's comical to reference my loyalty and respect as that of a yesman after all of my work getting IFC on the top of search engine rankings. If you go to Google, and search for terms like "adult shopping," IFC comes up at the top of the results. I guess that's flunky Rodney Thompson at work.

"When Norm was there, the webmasters got paid. Norm is no longer there. Are the webmasters getting paid? No. I have a store through IFC2000.com that I am shutting down because I'm not getting paid. Norm was not a catastrophe for that company, he was the life blood of that company.

"I want to extend a special thanks to Dre Love and Rene from Emit Entertainment, KB from HerbalO, Cynthia and Scott at AEBN.net the folks over at Street bucks for all of their support. I never expected all of this support. Norm and Myself are no longer with IFC, but we are moving on to bigger and better things with the new and next generation of online adult shopping called Phoenix Fulfillment."

XXX Porner says: "Why can't Norm and Gary's accusers come out and put their names on their accusations? Their allegations have no substantiation. They feel threatened by Norm's new business Phoenix Fulfillment and they're lashing out."

7/11/01

IFC2000.com vs Norm Wilson

Sid Hutchins writes: Hey all you crazy kids, it's the Sidster again and boy do I have the latest skinny on the boychicks over at Phoenix Fulfillment! That kiddie porn dog sure won't quit chasin' Norm Wilson--in fact, boys and girls, he's about to sink his teeth in. The following court declaration is the prime choice cut that just fell into the Sidster's lap, courtesy of Mr. Doberman Pinscher:

"I, Steven C. Konecny, declare as follows:

"1. I am a manager employed by PricewaterhouseCoopers, LLP. I managed the work of PricewaterhouseCoopers, which is the subject of this attached request. If called as a witness, I could and would competently testify to the following facts and circumstances.

"2. On April 20, 2001, the Receiver of the Internet Fulfillment Company ("IFC") engaged PricewaterhouseCoopers for consulting services to include information technology support. PricewaterhouseCoopers' role was to assist in securing technology assets once the receiver took control of IFC.

"3. On April 20, 2001 through April 22, 2001, I created forensic images of the hard drives residing in the computers for employees of IFC as selected by the Receiver. A forensic image is an exact copy of all electronic information contained on a hard drive created without changing the contents of the original hard drive. The hard drive from the computer in Norman Wilson's office was copied in this manner. I have routinely performed or directed forensic imaging on numerous occasions in connection with engagements undertaken by our firm.

"4. On May 1, 2001 through May 3, 2001, the forensic images were analyzed at the request of the Receiver. Actions performed by PricewaterhouseCoopers for the analysis of the forensic images included: (1) restoring the image to a sanitized hard drive; (2) creating lists of all active files and deleted files residing in the File Allocation Table including properties for each file; (3) recovering files from the 'Recycle Bin'; and (4) unerasing files that have been marked as deleted by the operating system but not as yet written over.

"5. During the inspection of the contents taken from the computer in Norman Wilson's office, I discovered the following: (1) pornographic and nude images of individuals I believe to be under the age of 16 on files that were undeleted; (2) pornographic and nude images of individuals I believe to be under the age of 16 in the 'Temporary Internet Folder'; and (3) pornographic motion video files of individuals I believe to be under the age of 16 in the 'Recycle Bin.'

"I declare under penalty of perjury under the laws of the State of California that the foregoing is true and correct and that this declaration was executed this 2lst day of May, 2001 in __________ California."

And there you have it! The Sidster's attaching gifs of the scanned originals to prove the authenticity of his sources. By this time tomorrow, we should see the Wilson camp behind those steely grey bars and believe you me, the boys inside'll just be itchin' to knock the soap outta the goateed one's hands. Remember, you heard it here first. Off the record, on the Q-T, and very... Hush-Hush.

Luke F-rd says: Well, the Norm Wilson and his "camp" are definitely not behind bars. That what appears to be child porn is alleged to have been found on Norm Wilson's old computer does not necessarily mean that he put there.

Norm Wilson writes: Hi Luke, Gary just forwarded me the latest pile of crap from IFC. Obviously they are unhappy with their lives. I haven't responded to the last hate letter from them as it came from an anonymous source with a phony Netzero account. I have no knowledge of the images found by Price Waterhouse and can inform you as I have in the past that the computer in my office was the only one with news server access. As our company did not engage in any dealings with models under the age of eighteen I can only assume that that might be the source. I guess they will continue the hate campaign as long as they feel it is hurting me or my associates. It is not and we are proceeding with building the new company. Many former IFC affiliates have committed to moving to Phoenix Fulfillment as soon as we are up and running (approximately July 15th). We will not add any hate from our camp....there is enough in the world already.

Gary Horn writes: Luke, Thanks for the heads up. Obviously Sid Hutchins is part of the IFC camp and they are slinging mud. That is the only way they could obtain these documents (that I have not seen, nor do I care to). I do not think that Norm nor myself have engaged in that type of slander. Norm was the victim of a malicious lawsuit that was part of a carefully planned hostile takeover. They have IFC, Norm walked away.

This Steven C. Konecny is no expert on the ages of models. Norm was involved in a publishing deal in Holland where the models and age of consent is sixteen.

Luke says: I spoke Wednesday morning with attorney Joseph C. McGowan, part of the law firm Watt, Tieder, Hoffar & Fitzgerald LLP representing the plaintiffs Yvette Momot, James Crawford and Adult Web Fulfillment LLC.

McGowan says: "I don't have the declaration in front of me but that was the substance of it. We did submit such a declaration by Mr. Konecny of Price Waterhouse Coopers. It is authentic.

"The plaintiffs are not trying to publicize in any way any of the court documents. They are public record and if someone has gotten them, as apparently they have, I'm not going to deny the authenticity of documents we submit.

"We have a tentative settlement of this case and I think all the parties are working towards resolving this issue in good faith. We're happy to see them settling with both Mr. Wilson and the other defendents including his wife Elizabeth Wilson.

"As you know, Norm is competing with us now. We can go out separate ways and hopefully there's enough room in the business for both of us."

I spoke Wednesday morning with Norm Wilson.

Norm: "What Price Waterhouse has got was filed with the court. It is a public document. My point is, who's screaming about this? The people who planted that s--- there? It's an open office. They say it's my computer. Well, they are all my computers. It was a computer in my office. Right. My office was not a locked office off in a corner somewhere that nobody could access. I had machines on 24 hours a day and everybody in the place has access to it. Who's making the point about it? They are.

"It seems suspicious to me. They're doing it under a phony email address registered to somebody in Beverly Hills. I've already checked with Netzero. It's not a real person. This whole thing stinks. It's a dirty trick that they've pulled out of a hat full of them.

"What's the motivation for these anonymous motherf---ers [Norm's accuser Sid Hutchins and company] who don't have the balls to put their name down? They're afraid of me. I have no record of violence. I've never threatened anyone. I have no criminal convictions.

"I just called them up and said, 'If you're going to keep pushing that, I'm not going to settle. Screw you.' Apparently, I may have to settle as we have already agreed to settle. I'm tired of the whole damn thing. I just want to deal with them in the marketplace.

"I just spoke to my lawyer. But apparently I'm already locked in to a settlement."

Luke: "Do you think this could've been stuff from the 16 series out of Amsterdam, where it is legal to use 16-year old girls?"

Norm: "I have no idea what it is because I've never seen it. Obviously, if the DA was going to do something about it, they would've done something about it now."

Luke: "How's your new company Phoenix Fulfillment coming along?"

Norm: "We're going live on the 15th. We're scrambling around getting database stuff done this week. It will be a non-ending project obviously as they all are. I don't want to say more. Let's get the settlement done. I want to take a few bucks while they still have them."

Luke: "So they are paying you some money?"

Norm: "They're paying me a minimal amount of money. I just wanted to get my legal expenses taken care of and walk away clean. There's no point in going on with this [legal dispute with his former partners in IFC2000.com]. As I said in our first interview, it could cost me another $250,000 to win my company back. Which I'm sure I would, because I did nothing wrong. And what am I going to win back? They've already screwed it. I saw their receiver's report. It's a matter of public record too.

"Their sales in May were $146,000. Sales in January were over $500,000."

Luke: "Have you figured out yet why your partners in IFC did this?"

Norm: "Greed. They didn't understand what I was doing with the company. They never visited. They never darkened my door. They never looked at what was going on. They never helped. I hadn't had a dime of investment capital since June 1998, and that was what the 35% partner was there for. I've already invested twice as much capital in Phoenix Fulfillment which I built in five weeks."

The star player in the group opposing Norm Wilson is Yvette Momot, the only one of Norm's partners who worked at IFC. Norm fired her a few months ago for theft.

Norm: "I don't want to get into any back and forth accusations. I want this to be over with. Let them settle with me. We'll see who's standing in sex months."

JMT writes: Luke: Since you were unaware that Snoop Doggy Dogg is a negro, I imagine that it is also news to you that "Sid Hutchins" is a character created by contemporary noir novelist James Ellroy. Hutchins was the sleazy gossip columnist in "L.A. Confidential" (portrayed by Danny DeVito in the movie) and a few of Ellroy's other novels set in 1950's Los Angeles. The person submitting the e-mails under this name has taken pains to compose them in the style of Ellroy's chararcter ("Remember, you heard it here first. Off the record, on the Q-T, and very... Hush-Hush"), indicating that the person has actually read the book. Since so very few of the people you write about appear to have read a book in their lives, I would not think it would be too difficult for anyone familiar with the field of suspects to deduce who is sending you these notes.